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Sales

Work Study Program

The sales department is one of the busiest departments in the dealership. More customers are seen daily than any other department in the organization. During this 10-week work-study program, you will gain an understanding of how to perform a customer needs analysis, differentiate a lease vs. finance, and more.

WEEK 1

•General Dealership Training - How all departments within a dealership work together for the customer
 

•Receptionist - Answer phone, stock in vehicles, schedule drivers for deliveries and dealer trades, etc.

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WEEK 2

  • Detail - New Vehicle Prep, Delivery Prep
     

  • Lot Merchandising - Lot display, quality photographs, FTC Sticker placement

WEEK 3-4

  • Product Specialist - Manufacturer training, product knowledge, Walk-around presentations

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WEEK 5-6

  • New Sales - Manufacturer Training, Understand Lease vs. Finance
     

  • Used Sales - Reconditioning Process, Certification of Used Vehicles, Special Finance Process

WEEK 7-8

• Finance - Shadow and work with an F&I Specialist to understand how a deal is structured from start to finish, what paperwork is entailed, how to present Insurance Product, and more

Colleagues
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WEEK 9-10

• One-on-One meeting with Management to discuss area of greatest interest. The remainder of the program, the student will be focused here.